ÿþ<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"><!-- InstanceBegin template="/Templates/content.dwt" codeOutsideHTMLIsLocked="false" --> <head> <!-- InstanceBeginEditable name="doctitle" --> <title>NextMedium - the NextMedium Report - 3Q08</title> <!-- InstanceEndEditable --> <meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1" /> <link href="../_css/nextmedium.css" rel="stylesheet" type="text/css" /> <link href="../_css/screen.css" rel="stylesheet" type="text/css" /> <script type="text/JavaScript"> <!-- function MM_preloadImages() { //v3.0 var d=document; if(d.images){ if(!d.MM_p) d.MM_p=new Array(); var i,j=d.MM_p.length,a=MM_preloadImages.arguments; for(i=0; i<a.length; i++) if (a[i].indexOf("#")!=0){ d.MM_p[j]=new Image; d.MM_p[j++].src=a[i];}} } function MM_swapImgRestore() { //v3.0 var i,x,a=document.MM_sr; for(i=0;a&&i<a.length&&(x=a[i])&&x.oSrc;i++) x.src=x.oSrc; } function MM_findObj(n, d) { //v4.01 var p,i,x; if(!d) d=document; if((p=n.indexOf("?"))>0&&parent.frames.length) { d=parent.frames[n.substring(p+1)].document; n=n.substring(0,p);} if(!(x=d[n])&&d.all) x=d.all[n]; for (i=0;!x&&i<d.forms.length;i++) x=d.forms[i][n]; for(i=0;!x&&d.layers&&i<d.layers.length;i++) x=MM_findObj(n,d.layers[i].document); if(!x && d.getElementById) x=d.getElementById(n); return x; } function MM_swapImage() { //v3.0 var i,j=0,x,a=MM_swapImage.arguments; document.MM_sr=new Array; for(i=0;i<(a.length-2);i+=3) if ((x=MM_findObj(a[i]))!=null){document.MM_sr[j++]=x; if(!x.oSrc) x.oSrc=x.src; x.src=a[i+2];} } //--> </script> <!-- InstanceBeginEditable name="head" --> <!-- InstanceEndEditable --><!-- InstanceParam name="class" type="text" value="" --> </head> <body class="register-cp" onload="MM_preloadImages('../_media/nav_content_providers_ro.gif','../_media/nav_about_us_ro.gif','../_media/nav_news_ro.gif','../_media/nav_contact_us_ro.gif','../_media/brand_marketers1.gif','../_media/brand_marketers2.gif','../_media/brand_marketers3.gif','../_media/nav_brand_marketers_ro.gif')"> <div id="wrap"> <h1 class="logo"><a href="../index.html"><span>NextMedium</span></a></h1> <div id="top"> <div id="login"> <form action="https://login.nextmedium.com/Default.aspx?AspxAutoDetectCookieSupport=1" method="post"> User Name <input type="text" name="username" id="username" /> Password <input type="password" name="password" id="password" /> <input class="signin" name="submit" type="image" src="../_media/sign_in.gif" /> </form> </div> <div class="clearer"><!-- --></div> <!-- InstanceBeginEditable name="topnav" --><!-- #BeginLibraryItem "/Library/topnav_content_providers.lbi" --> <div id="nav"><a href="../brand_marketers" id="brand_marketers" onmouseover="MM_swapImage('brand_marketers','','../_media/nav_brand_marketers_ro.gif',1)" onmouseout="MM_swapImgRestore()"><img src="../_media/nav_brand_marketers.gif" name="brand_marketers" width="130" height="25" border="0" id="brand_marketers" /></a><a href="../content_providers" id="content_providers" onmouseover="MM_swapImage('content_providers','','../_media/nav_content_providers_ro.gif',1)" onmouseout="MM_swapImgRestore()"><img src="../_media/nav_content_providers.gif" name="content_providers" width="120" height="25" border="0" id="content_providers" /></a><a href="../about" id="about_us" onmouseover="MM_swapImage('about_us','','../_media/nav_about_us_ro.gif',1)" onmouseout="MM_swapImgRestore()"><img src="../_media/nav_about_us.gif" name="about_us" width="120" height="25" border="0" id="about_us" /></a><a href="../news" id="news" onmouseover="MM_swapImage('news','','../_media/nav_news_ro.gif',1)" onmouseout="MM_swapImgRestore()"><img src="../_media/nav_news.gif" name="news" width="120" height="25" border="0" id="news" /></a><a href="../contact" id="contact_us" onmouseover="MM_swapImage('contact_us','','../_media/nav_contact_us_ro.gif',1)" onmouseout="MM_swapImgRestore()"><img src="../_media/nav_contact_us.gif" name="contact_us" width="132" height="25" border="0" id="contact_us" /></a></div> <!-- #EndLibraryItem --><!-- InstanceEndEditable --> <div class="clearer"><!-- --></div> </div> <!-- InstanceBeginEditable name="leftnav" --><!-- InstanceEndEditable --> <div id="rightSidebar"> <!-- InstanceBeginEditable name="rightSidebar" --> <div class="rightQuote"> <p class="quoteTitle">Did you know?</p> <!-- <p class="description">Nearly <span style="color: #369; font-size: 13px;">60%</span> of viewers felt more positive about brands they recognized in a placement.</p> --> <p class="description">8,945 brands received exposure in the 3rd quarter, which is down 19% for the same period in 2007 and down 3% since 2Q08.</p> <p class="cite2"></p> </div> <!-- InstanceEndEditable --> </div> <div id="content"> <!-- InstanceBeginEditable name="content" --> <span class="new_title">The NextMedium Report - 3Q08</span> <br /> <span class="new_subhead">A quarterly report on the latest trends in branded entertainment</span> <br /> <br /> <span class="new_body">This report outlines some of the recent product placement trends in TV, film and music from the third quarter of 2008 and discusses what they mean for marketers wishing to maximize brand building opportunities. Partnering with some of the leaders in branded entertainment and marketing analytics, such as Nielsen, TVtracker and others, this report provides a comprehensive view of branding in entertainment content.</span> <br /> <br /> <span class="new_subtitle">Download our report</span> <br /> <span class="green">* Indicates a required field.</span> <br /> <br /> <img src="../_media/nextmediumreport_booklet.gif" align="left" border="0" /> <script language="javascript" type="text/javascript"> function validate(regform){ if (reportform.first_name.value == "") { alert("Please fill all the required fields.") return false } if (reportform.last_name.value == "") { alert("Please fill all the required fields.") return false } if (reportform.email.value == "") { alert("Please fill all the required fields.") return false } if (reportform.phone.value == "") { alert("Please fill all the required fields.") return false } if (reportform.title.value == "") { alert("Please fill all the required fields.") return false } if (reportform.company.value == "") { alert("Please fill all the required fields.") return false } } </script> <form action="https://www.salesforce.com/servlet/servlet.WebToLead?encoding=UTF-8" method="POST" name="reportform" onsubmit="return validate(this)"> <input type="hidden" name="oid" value="00D300000000a6o"> <input type="hidden" name="retURL" value="http://www.nextmedium.com/download_3Q08"> <input type="hidden" name="lead_source" id="lead_source" value="AdAge Report"> <input type="hidden" name="00N40000001qyxx" id="00N40000001qyxx" value="AdAge Report 3Q08"> <table cellpadding="0" cellspacing="0" border="0"> <tr> <td nowrap="nowrap" class="new_body"> <label for="first_name">First Name</label> <span class="green">*</span> </td> <td width="15"></td> <td> <input id="first_name" maxlength="40" name="first_name" size="20" type="text" /> </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td nowrap="nowrap" class="new_body"> <label for="last_name">Last Name</label> <span class="green">*</span> </td> <td width="15"></td> <td> <input id="last_name" maxlength="80" name="last_name" size="20" type="text" /> </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td nowrap="nowrap" class="new_body"> <label for="company">Company</label> <span class="green">*</span> </td> <td width="15"></td> <td> <input id="company" maxlength="40" name="company" size="20" type="text" /> </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td nowrap="nowrap" class="new_body"> <label for="title">Title</label> <span class="green">*</span> </td> <td width="15"></td> <td> <input id="title" maxlength="40" name="title" size="20" type="text" /> </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td nowrap="nowrap" class="new_body"> <label for="email">Email</label> <span class="green">*</span> </td> <td width="15"></td> <td> <input id="email" maxlength="80" name="email" size="20" type="text" /> </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td nowrap="nowrap" class="new_body"> <label for="phone">Phone</label> <span class="green">*</span> </td> <td width="15"></td> <td> <input id="phone" maxlength="40" name="phone" size="20" type="text" /> </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td align="right"> <input id="00N40000001m3VX" name="00N40000001m3VX" type="checkbox" value="1" /> </td> <td width="15"></td> <td class="new_body"> I m interested in learning about<br />NextMedium s product placement opportunities. </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td align="right"> <input id="00N40000001m3VY" name="00N40000001m3VY" type="checkbox" value="1" checked="checked" /> </td> <td width="15"></td> <td class="new_body"> Please include me on future mailings. </td> </tr> <tr> <td colspan="3" height="10"></td> </tr> <tr> <td colspan="3" align="right"> <input type="submit" name="submit"> </td> </tr> </table> </form> <!-- InstanceEndEditable --> </div> <div id="footer"> <p><a href="../brand_marketers/">Brand Marketers</a> | <a href="../content_providers/">Content Providers</a> | <a href="../about/">About Us</a> | <a href="../news/">News</a> | <a href="../contact/index.html">Contact Us</a> | <a href="https://login.nextmedium.com/Default.aspx?AspxAutoDetectCookieSupport=1">Login</a></p> <p>2008 &copy; NextMedium, Inc. All Rights Reserved.</p> </div> </div> </body> <!-- GOOGLE TRACKING start --> <script type="text/javascript"> var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); </script> <script type="text/javascript"> try { var pageTracker = _gat._getTracker("UA-8395350-2"); pageTracker._trackPageview(); } catch(err) {}</script> <!-- GOOGLE TRACKING end --> <!-- InstanceEnd --> </html>